AI Insights · Timothy · July 2021
Top 5 Beauty Retail Apps on Android in Peru: Q2 2021
Discover the performance trends of Peru's top beauty retail apps on Android in Q2 2021, featuring download and active user insights from Sensor Tower.
In the second quarter of 2021, the top beauty retail applications in Peru on the Android platform showcased varied performance metrics, according to Sensor Tower data.
Natura: Perfumes e Cosméticos saw a decline in weekly downloads, starting from around 4K at the beginning of April and settling at approximately 1.4K by the end of June. The app maintained a steady number of weekly active users, fluctuating slightly between 10K and 15K throughout the quarter.
BEAUTY BAY experienced a consistent decrease in weekly downloads, beginning the quarter with over 800 downloads and ending with just 57. Similarly, its weekly active users dropped from around 2.9K to 1.3K by the end of June.
Think Dirty had a notable spike in weekly downloads in mid-April, reaching over 2.3K, but this number quickly dwindled to zero by mid-May. The app's weekly active users mirrored this trend, peaking at over 2.1K in early April and gradually decreasing to about 154 by the end of the quarter.
에이블샵 demonstrated fluctuating weekly downloads, peaking at 469 in late June. Its weekly active users also showed variability, with a high of 490 in the final week of June, indicating a slight upward trend towards the end of the quarter.
Finally, Avon - Catálogo maintained a relatively stable download rate, ranging from 73 to 122 weekly downloads through the quarter. However, there is no available data on its active users.
For more detailed insights and analysis, visit Sensor Tower.